Artists need a platform to market and brand their skills as potentially both experts and instructors.
Podcast
Artist as CEO – Vanessa Diaz
Vanessa Diaz reimagines architectural pieces to distort conventional perceptions of how rooms and physical spaces should be used.
Planning for Residencies, Shows, and Travel – Lauren Frances Adams
“Those that produce the work are often the least in control of what happens to that work.”
Setting Up an Art Business for Scale – Molly Dilworth
Large-scale artist Molly Dilworth explains the challenges of both producing such works and operating the professional side of the business for scale.
Becoming a Five-Day-a-Week Artist – Robert C. Jackson
“Most artists never talk about business and, as a result, most artists never make a living from their art.”
The Catch-22: Mixing Media & Crossing Genre – Cheryl Gross
“Color within the lines and you get pigeonholed; cross media and genres, and they don’t know where to put you.”
Art and The Politics of Geography – Gonzalo Fuenmayor
Gonzalo’s comments on the role of the artist in an emigre environment (and in general) are fascinating.
No Separation Between Work and Life – Laura Petrovich-Cheney
“When people sheared sheep 100 years ago, it wasn’t just work, it was their life; work wasn’t a separate thing.” Art and business are like that.
Serious Business: Marketing Your Art in a Flat World – Bette Ridgeway & Sue Roderick
Being serious about your business as an artist is more than paperwork; it’s also mindset.
More Wall Space: The Collector’s Journey To Connoisseurship – Stephen Zimmerman
“Anyone with a genuine interest at any economic level can acquire a collection.”
Stripping Down to Your Soul and Selling Art Like Hotcakes – Jane Robinson
Building your brand without sacrificing your craft requires both finding your public and going deep into the artist.
Art Curation and Curriculum – Frank Juliano
Frank makes it his mission to bring innovation and community building to all aspects of the Arboretum’s programming and operation.
Planning the Future of Your Art – Kristin Gary
Waiting until the future to think about the future is a mistake.
The Enviable Lifestyle of the Working Artist – Carolyn Edlund
Carolyn’s emphasis on the lifestyle of the artist as one of glamour and freedom is insightful and balanced by the call for creating a skill set to further one’s deepest professional aspirations.
